About Leticia & Co

A boutique Victorian atelier built on classical technique, intimate service, and a quiet reverence for timeless personal style.

A House Built on Intuition & Craft

Leticia & Co Pty Ltd was founded with a simple premise: that genuine personal style is not something imposed, but something uncovered — carefully, patiently, and with the guidance of someone who truly listens.

From our Victorian atelier in the 3030 postcode, we serve a limited roster of private clients — executives, founders, artists, new mothers, women returning to themselves — alongside emerging Australian fashion labels seeking strategic advisory.

Our practice draws from classical colour theory, silhouette analysis, and an ever-curious engagement with the best of Australian and international fashion houses. We are equally at home in a Collins Street boardroom and a small Northcote studio.

As a registered Australian company (ABN 98 675 602 150 / ACN 675 602 150), we operate in full compliance with the Australian Consumer Law, the Privacy Act 1988 (Cth), and Victorian consumer protection legislation.

Begin Your Consultation
12 yrs
Atelier Practice
👗
180+
Clients Styled
40+
Label Partners
🌸
VIC
Proudly Based

Style as Self-Respect

We believe the way you dress is a quiet form of self-respect — a daily ritual of honouring the person you are and the person you are becoming. Our mission is to hold space for that unfolding, and to make the process feel like a gift, never an ordeal.

"True elegance is not about being noticed — it is about being remembered."

Our Guiding Principles

Intention

Every piece, every session, every recommendation is considered. We do not believe in style by accident.

Warmth

Our work is kind. We meet every client exactly where she is — no shame, no pressure, no judgement.

Discretion

Every client relationship is held in complete confidence. Your style journey is entirely yours to own and share.

🌿

Longevity

We favour pieces that endure — classic silhouettes, quality fabrication, Australian-made where possible.

Meet Our Team

A small, devoted team of classically trained stylists, creative directors, and brand strategists — each with over a decade of Australian fashion experience.

L

Founder & Principal Stylist

Leadership & Direction

Leads every signature consultation and guides the creative direction of Leticia & Co — bringing a decade of private styling experience to each engagement.

A

Senior Wardrobe Curator

Styling & Edits

Oversees our wardrobe edit and curation programme — known for a thoughtful, editorial eye and an exceptional ability to find the pieces that feel truly yours.

M

Head of Brand Advisory

Strategy & Labels

Supports emerging Australian labels through positioning, collection strategy, and retail partnership work — drawing on years spent inside Australia's boutique fashion scene.

Shall We Begin?

Whether you are rediscovering your style or launching a label you have dreamt of for years — we would be honoured to be part of the journey.